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Why You Should Never Google Your Company Name (And What You Should Do Instead)


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Why You Should Never Google Your Company Name (And What You Should Do Instead)

We’ve all done it. It’s nothing to be ashamed of—you might have done it at the office, at home, or even in your car. Maybe you just tried it for the first time; maybe you’ve been doing it for years.

You Googled your own company to see what would show up.

And why wouldn’t you? You want to see your reputation online, how you appear on the search engine results page (SERP), and if all that work from your digital marketing partner is really working.

As crazy as it sounds, we want to tell you why you shouldn’t be Googling your company if you are a business owner or marketing manager—and how not doing so can actually help improve your online results and ROI.

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